Like many American Jews visiting Israel, I found religion today. It was not religion of the spiritual kind however, it was religion of the electric variety. Today, I stand amongst the converted. Converted to Better Place’s view of the world and the potential for the company to be a transformative force in the electric vehicle market.
I am a most unlikely convert. I don’t own a car, let alone an electric one, and I’m quite content to not own one. From a policy perspective, I would prefer to see governments focus on subsidizing better forms of public transportation before promoting more personal vehicle ownership. More pointedly, I’ve been known to utter skeptical thoughts out loud in front of journalists about the electric vehicle market. Apparently, last month I told a group of reporters that “electric vehicles are a bet that could turn out to be wrong”. The point that I was attempting to make was that I believe some of the adoption forecasts in the market were too aggressive. That nuance doesn’t make for a good headline.
Assuming that electric vehicles are indeed a bet though, there is no one with more chips on the table than …
